Our
objective
To help you develop CSR led marketing solutions - products and services
- that add value in addressing your CSR challenges and developing your business.
Our philosophy
We believe that responsibility is key - corporate responsibility,
environmental responsibility, individual responsibility and social
responsibility.
We care passionately about the
local communities and the wider environment in which all
of us
live,
work
and play.
We
care passionately about change …..
change which benefits as wide a section of the community as is
possible.
We understand the commercial realities which the marketplace
imposes upon business.
We believe in putting together business sense
and common sense.
Our process
We have three steps. 1, we collect the facts and all the relevant
information. 2, we understand the business considerations and
constraints. 3, we apply clear and strategic thinking. Thereafter,
we work with you in developing, implementing and monitoring solutions
that are based on clear evidence and a clear business case.
We work
as a team. We work with you. We also have a network of advisers
and consultants – designers, communication and marketing consultants,
professionals - from which we draw such specialist expertise
as we may require
Our work
Our work has a focus on consumer products. We are currently
working on projects which address environmental litter, human resource
practices
and
recycling.
Our
advisory work
has a specialist focus on those businesses which operate, from
a social perspective, in an intense regulatory environment.
Who we are
Charles Hamshaw-Thomas
Principal of CSR Solutions, Charles qualified as a lawyer with Slaughter and May, practiced in Tokyo and London with Clifford Chance and then spent over 17 years in industry with Hanson plc, Beazer Homes Plc and Imperial Tobacco Group PLC across several functional areas - legal, company secretarial, business development and corporate affairs.
Charles has a breadth of commercial experience, gained at a senior executive level and across a range of industry sectors in different countries. He has witnessed first-hand the emergence of CSR as a key priority for business and believes it has to become embedded within the entirety of a business - rather than be treated as a separate operational adjunct – if its’ true strategic value is to be realised.
Andrew Eyles
Non-Executive Director and co-founding shareholder of CSR Solutions, Andrew is CEO of Blue Marlin Brand Design – - one of the world’s leading independent brand innovation and development consultancies. With over 20 years of building brands for a range of businesses - multinational corporations and owner managed businesses - Blue Marlin delivers creative and commercially effective strategic solutions from its expanding global network of studios.
The need for businesses to identify environmentally and socially responsible solutions for the marketing and promotion of consumer goods and services, product packaging and brand environments has never been greater. Blue Marlin encourages and helps its clients to address these challenges in the development of their brand plans. Over the last 18 months, Blue Marlin has launched a new coconut beverage brand whose profits support the poor in Brazil, developed and engineered a new water brand with possibly the lightest weight polyethalenetetrachloride bottle in the world and started a project to improve sanitation in Africa.
Roger Batty
Non-Executive Director of CSR Solutions, Roger recently retired as National Accounts Director for Imperial Tobacco UK and has over 30 years’ experience of the tobacco industry. Roger’s extensive knowledge will be invaluable as we take forward our work on cigarette litter.
Caroline Jameson
Marketing Consultant to CSR Solutions, Caroline has over 15 years of international experience, working on some of the leading global brands across a broad range of sectors. Responsible for Mars M&Ms and the launch of Dove Deodorant across Europe, Caroline’s expertise is delivering brand marketing strategy, creating engagement and implementation.
Nick Pellew
Business Planning and Financial Consultant to CSR Solutions, Nick holds a diploma from the Institute of Directors and has extensive experience in financial strategy and fund raising for small companies. Previously Nick was Chief Marketing Officer for Esprit Telecom plc and has over 15 years of experience on the boards of public and private companies. |